Earth Day 2011
Green is always in style at Mario Batali, Lidia and Joe Bastianich’s B&B Hospitality Group, as well as at Eataly, but in honor of this year’s Earth Day (Friday, April 22nd), sustainability will be interpreted in a myriad of ways. Each restaurant under the umbrella of B&B Hospitality Group (in New York, LA and Las Vegas) has created a special Earth Day menu or dish, highlighting what aspects of sustainability are most important to them.
Obviously, Earth Day is only one day of the year (though in our group we like to think we honor it everyday), but it is a day we can utilize to highlight our commitment to the earth. To pass our commitment on to our guests, we have gone one step further: we are sending every customer home with a little piece of our sustainable spirit. Every customer who dines with a B&B restaurant on Earth Day will take home a custom BBHG seed packet of the versatile Italian staple, arugula, to grow in his or her home or garden. “Will this cure Earth’s problem? Of course not,” says Mario Batali. “But is it an easy introduction to do-it-yourself Save-the-Earth 101? Most definitely! And don’t forget, arugula is delicious.”
For Earth Day Otto will offer a Special Earth Day menu featuring Quail Hollow Farm CSA produce.
Quail Hollow Farm is located in the beautiful Moapa Valley of Southern Nevada overlooking the scenic Valley of Fire and Red Rocks. They are about 50 miles north of Las Vegas nestled in a small agricultural community just 10 miles from the north end of Lake Mead. Throughout the years, Moapa Valley has been known for its year round growing season, and its ability to produce excellent fruits and vegetables. At their farm they are dedicated to promoting and modeling the small family farm using organic, sustainable farming methods. Read More
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